VIZIR PROPERTY & FACILITIES

As a company that provides services in the area of ​​management of large enterprises, with emphasis on Shopping Centers, this client needed a brand that not only stood out in the gray universe of management, but also positioned it with a status of reliability, firmness and rigor in the administration of other people’s assets.

Thus the concept of the VIZIR brand emerged. Originally the prime minister of a Caliph, the Vizier carried out the sovereign’s orders, keeping the monarch away from carrying out administrative tasks. At the same time, the vizier assumed responsibility for the acts of government and preserved the reputation of the caliph.

A striking and powerful identity in itself, the graphic solution found reinforces its power and draws an ascending golden arrow, which suggests knowledge of the right direction and the strength to get there.

In addition to the identity, all the brand’s stationery was developed.