The development of the Marketing Plan is the basic element for planning and managing a Marketing strategy.
With the purpose of guiding the strategic lines of marketing activities in a company, it is through this plan that the key points relating to the product, price, distribution and promotion are defined.
The analysis of the surrounding market, competition and definition of the annual budget are also key points in this document. The Marketing Plan is a useful tool for setting goals and controlling them over time.
Not developing a Marketing Plan can cause a company to make rash decisions, which can entail costs and risks.
Thinking of micro and small companies that have limited human and financial resources, Dual Up Consulting provides a team of consultants specialized in marketing that support your company in defining an annual marketing plan, which can be complemented with other services available, in terms of Marketing, and that guarantees the entrepreneur, the focus on strategies directed to his target audience.
* Este site respeita o novo acordo ortográfico